Certificate in Digital Marketing

Date of Commencement :  14 Nov 2022

Schedule: 14, 16, 21, 23, 28, 30 Nov & 5, 7, 12, 14 Dec 2022

Time:   Every Monday & Wednesday 19:00-22:00

Venue: IVE (Haking Wong), 702 Lai Chi Kok Road, Kowloon

Medium of Instruction:

Programme will be conducted in English, with English Teaching and Learning Packages supplemented with Chinese terminologies.

Application Period: 15 Jul – 28 Oct 2022

Programme Fee:

1. Early Bird HK$ 6000 (On / Before 18 Oct 2022)
2. Regular HK$ 7000 (After 18 Oct 2022)

*This programme has been included in the list of reimbursable programmes under the Continuing Education Fund

Programme outlines:

1. Digital Marketing Principles
2. Digital Marketing in Practice 
3. Security and Ethical Issues in Digital Marketing
4. Professional Collaboration in Digital Marketing

For details, please refer to the programme leaflet: 

Click here to Download

Entry Requirements

The general minimum entry requirements are as follows:

• One year work experience; or currently employed in relevant industry; and
• Five HKDSE subjects at Level 2 or above, including English and Chinese Languages, or equivalent; or
• Five HKCEE subjects at Grade E/Level 2 or above, including English and Chinese Languages, or equivalent ; or
• Completion of a QF Level 3 programme that is deemed acceptable to the respective Programme Board; or
• Relevant RPL qualification(s) at QF Level 3 or above AND a pass in an entrance assessment, which can be either oral or written; or
• Other relevant verifiable prior learning and/or work experience that is/are deemed appropriate by the respective Programme Board AND a pass in an entrance assessment, which can be either oral or written.

For Mature Applicants

Applicants who are aged 21 or above on 1 September of the year of application and do not meet the minimum entrance requirements may apply through the mature applicant route.  Applicants choosing to apply through this route must demonstrate sufficient motivation, knowledge and potential to indicate a higher probability of being able to complete the programme successfully.  Where appropriate, the applicant may be required to pass an entrance assessment, which can be in an oral and/or written form.