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Certificate in Strategic Business Analysis using Big Data

高峰進修學院
高峰進修學院
最新課程/研討會
課程編號
PE4200404
課程範疇
資訊科技
課程程度
短期課程
開辦院校
高峰進修學院
上課時數
15
課程費用
港幣$2,800
班號 開課日期 上課地點 教學語言 網上申請 備註
PE4200404(18FEB2020) 2020.02.18 卓越培訓發展中心(汽車業)
主要為粵語,輔以英語
Date: 18 Feb 2020 - 3 Mar 2020 (10 evenings, every Tue & Thur)
Time: 19:00 - 22:00
Duration: 15 hours
Venue: VTC Tower, 27 Wood Road, Wanchai

(此課程目標只提供英文版)

 

Introduction

 

The course aims to provide students with knowledge in strategic analysis by using Big Data technique. Participants are expected to understand the concept of big data and strategic analysis, and implementation of strategic analysis by data visualization tool. The programme provides an insight on how business world is using Big Data to improve their business models.

 

Target Audience

Those who are interested to apply big data and data analytics skills to strategic business analysis

 

Prerequisites

To benefit most from the course, participants are expected to have basic knowledge in descriptive analysis, predictive analysis and management.

 

 

Course Contents

 

1.  Understand the concept of strategic analysis and Big Data

  • Objectives of strategic analysis
  • Basic metrics
  • Big Data foundation
  • Apply Big Data concept in strategic analysis

2.  Main steps of strategic analysis

  • Step of analysis
  • KPI,
  • goal,
  • objectives
  • Metrics and Dimension

3.  Measurement and implementation plan

  • Components of measurement plan
  • Components of implementation plan
  • Case study of designing plans

4.  Implement strategic analysis by data visualization tools.

  • Useful Models for Strategic Analysis
  • Strategic analysis representation by Tableau
  • Dashboard design for Strategic Analysis
  • Reading Technique for Strategic Analysis Dashboard

 

Speaker Profile

Mr Benson Lau has ample experience in the training and application of data science and analytics. He is the Lead Trainer of the IVE Big Data Team who have accomplished great achievements in various big data competitions.

 


入學條件

年滿十八歲或以上


備註

.Speaker Profile

 

Mr Benson Lau has much experience in the training and application of data science and analytics. He is also the Lead Trainer of the IVE Big Data Team in various big data competitions. The team members accomplished great achievements in different big data competitions such as the first prize and second prize in TipDM Cup Data Analysis Vocational Skills Competition co-organized by TipDM and National University Big Data Education Alliance

課程報名
請使用正確的報名表格並按照表格內的“報名須知”報讀課程。
所有課程名額均以先到先得方法分配,任何未填妥之表格,或未繳交學費,本院將不會處理。

截止報名日期
每班開課前七個工作天(不包括星期六)。

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學費/收據
如報讀之課程將在報名當日起計7個工作天內開課,報名人必須以現金繳交學費。
除學員之申請不獲接納或所選課程取消/改期外,所有已繳學費恕不退還。學費及學額亦不可作任何更改(包括轉班)或轉讓他人。
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課程報名表格

<a href="https://cpe.vtc.edu.hk/admission/peak/Enrollment Form_Chi.pdf" TARGET="_blank">請按此下載</a>

 

Mr. Cliff Chu
Tel.: 2836 1898
E-mail: cliffchu@vtc.edu.hk
 
Mr. Kento Tsang
Tel.: 2919 1429
E-mail: ttk2018@vtc.edu.hk

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